Tag Archives: csmt13

Teresa Giudice – Curated Online Reality

Teresa Giudice – infamous reality TV star, Italian-jersey girl, and possible federally charged criminal all wrapped up in to one. Teresa first fell into the public eye when she was cast on Bravo’s hit television show “Real Housewives of New Jersey” debuting May 12, 2009. Teresa quickly became a fan favorite with her quirky personality, […]

“Social Media and Public Relations: Eight New Practies for the PR Professional”

In a world that is becoming increasingly more digital, the importance of the online world in relation to business has becoming undeniable. With new plans of merging the world of social media with the world of business, professionals look to experts for prescriptions on how to successful integrate new age tactics within traditionally structured model. […]

Instagram Power Book Review

  Every day (or almost every day) I enjoy clicking on a small icon on my phone screen labeled ‘Instagram.’ I am welcomed into pages and pages of photos; some are my friends’ updates on their weekends; others are random popular users posting about their dog (which I gladly follow); still others are my favorite […]

A Critical Review: Instagram Power

In his book, Instagram Power: Build Your Brand and Reach More Customers with the Power of Pictures, Jason Miles attempts to teach readers how to use Instagram as a business marketing tool. While its title solely points to Instagram marketing, Miles’ social media manual focuses on more than just that. Packed into the 234 pages, […]

“How to NOT Suck at Social Media” Book Review

Malcom McCutcheon‘s How to NOT Suck at Social Media is sort of a ‘how-to’ book intended to help new or older businesses older businesses, who do not have a social media presence, with their entrance into the social media world and guide them on “marketing” their business without really marketing. It’s clear McCutcheon aims to teach […]

Social Media and Public Relations Afterthoughts

While reading Social Media and Public Relations: Eight New Practices for the PR Professional by Deirdre Breakenridge, my mind wandered to the broken-down, home-spun and nearly extinct businesses that I’ve worked at throughout the years.  Why?  The reason is that these businesses, who had little or no public relations departments, would have greatly benefitted from the structure […]

“How to NOT suck at Social Media” Book Review

In Malcolm McCutcheon’s How to NOT Suck at Social media, he covers what he considers the basics in using social media to promote, develop and create business for your brand. The overall structure of the book consists of four goals to abide by (Don’t suck, Engage with customers, Build a tribe and Network), a step […]