Tag Archives: d2i

Teresa Giudice – Curated Online Reality

Teresa Giudice – infamous reality TV star, Italian-jersey girl, and possible federally charged criminal all wrapped up in to one. Teresa first fell into the public eye when she was cast on Bravo’s hit television show “Real Housewives of New Jersey” debuting May 12, 2009. Teresa quickly became a fan favorite with her quirky personality, […]

“Social Media and Public Relations: Eight New Practies for the PR Professional”

In a world that is becoming increasingly more digital, the importance of the online world in relation to business has becoming undeniable. With new plans of merging the world of social media with the world of business, professionals look to experts for prescriptions on how to successful integrate new age tactics within traditionally structured model. […]

1 Practice for the PR Professional

“Social Media and Public Relations” by Deirdre Breakenridge offers 8 new practices for professionals working in the field of Public Relations. As she claims, technology is constantly changing the way society communicates and as a result, PR professionals need to adapt to these changes and take advantage of the technological affordances provided through social media. […]

Social Media Happened.

When my group, D2i, was to choose one book on social media out of a collection of some best-sellers, we were very eager to read something that would help us in our pursuit of a possible career in public relations, something that we would learn from and find useful. After finding a book that reduced […]

Social Media and Public Relations Afterthoughts

While reading Social Media and Public Relations: Eight New Practices for the PR Professional by Deirdre Breakenridge, my mind wandered to the broken-down, home-spun and nearly extinct businesses that I’ve worked at throughout the years.  Why?  The reason is that these businesses, who had little or no public relations departments, would have greatly benefitted from the structure […]

Social Media and PR: Audience Matters

            Audience matters. The first thing I noticed about Social Media and Public Relations by Deirdre K. Breakenridge is that this book wasn’t written for “me”. I’m a young college student studying Communications in NYC; I’d like to think I’m fairly social media savvy and up to date with what’s […]

Get with the Social Media

  The book Social Media and Public Relations: Eight New Practices for the PR Professional by Deidre K. Breakenridge does not leave much room for the imagination. Given the step-by-step layout of the book the reader is firmly held by the hand as they are guided into the world of PR 2.0, which now lives […]