Tag Archives: group iv

“How to NOT Suck at Social Media” Book Review

Malcom McCutcheon‘s How to NOT Suck at Social Media is sort of a ‘how-to’ book intended to help new or older businesses older businesses, who do not have a social media presence, with their entrance into the social media world and guide them on “marketing” their business without really marketing. It’s clear McCutcheon aims to teach […]

How to NOT Suck at Social Media Book Review

Malcom McCutcheon‘s book, How to NOT Suck at Social Media – A Beginner’s Guide for Businesses, is a guide for small businesses to best utilize social media to their benefit. He says that businesses suck at social media because these businesses are the ones are late-adopters and use social media as a means of marketing […]

“How to NOT Suck at Social Media” Notes

Objective/Audience: To help new businesses/older businesses without a social media presence with their entrance into the social media world and guide them on how to “market” their business without really marketing. To teach them the do’s and do not’s. Also to teach one the difference between their personal social media presence and their professional social […]