Tag Archives: groupIV

How to Not SUCK….at Being a Guide to Social Media

Like any social media analysis there are two things to consider: the content delivered and the approach in its delivery.  Malcom McCutcheon’s How to NOT Suck at Social Media has some solid ideas to consider, but McCutcheon’s approach is far from successful…for me. Before making any more negative comments on the book, I will begin […]

“How to NOT Suck at Social Media” Book Review

Malcom McCutcheon‘s How to NOT Suck at Social Media is sort of a ‘how-to’ book intended to help new or older businesses older businesses, who do not have a social media presence, with their entrance into the social media world and guide them on “marketing” their business without really marketing. It’s clear McCutcheon aims to teach […]

How to NOT Suck At Social Media: A Review

Malcom McCutcheon’s How to NOT Suck at Social Media was certainly a book I was excited to read…I mean, I’m a millennial, of course I don’t want to suck at social media!  However, once I began to read the book, I came to realize McCutcheon’s book is more of an instruction manual for social media […]

SUCKS TO SUCK (How to NOT Suck at Social Media Book Review)

The good old adage don’t judge a book by its cover aptly applies to the book How to NOT Suck at Social Media albeit with reverse effects because while the cover and title might lead the reader to believe that this book does not suck, one can make a strong argument for the contrary. Suck may […]

Book Review: How to NOT Suck at Social Media

How to NOT Suck at Social Media- A Beginner’s Guide for Businesses and Bloggers by Malcom McCutcheon is a guide that explains how businesses should manage their social media on different social media platforms. McCutcheon also emphasizes how businesses should keep separate their personal profiles and those of their actual businesses. This book is most likely aimed […]

Google Could Have Told You This For Free: How to NOT Suck at Social Media BOOK REVIEW

How to NOT Suck at Social Media by Malcom McCutcheon was published just last month, October 2013. By 2010, Twitter users were sending 50 million tweets per day. While some might say the majority of the population of the world was not fully immersed in social media networking, I would say Google definitely had it […]

How to Be An Improved Social Media Guide

Malcom McCutcheon strives to guide businesses to effectively use social media to engage with their customers in How to NOT Suck at Social Media – A Beginner’s Guide for Businesses. In his guide, he starts out describing the type of audience that would benefit from his tips, targeting his guide towards businesses that are often impersonal, “late-adopters, and see social […]