Tag Archives: KLM

Social Media and Public Relations Book Review

Deirdre Breakenridge‘s “Social Media and Public Relations: Eight New Practices for the PR Professional” offers many helpful tips and tools to those seeking enlightenment in the ever-changing field of PR in the online world. In writing the book, the author hopes to assist the average public relations professional to change their previously-held views of communication […]

Social Media and Public Relations – Book Review

In “Social Media and Public Relations: Eight New Practices For the PR Professional”, PR professional and CEO of Pure Performance Communications Deirdre K. Breakenridge offers eight practices for public relations professionals on how to succeed in raising awareness for their various brands and how to engage with customers through the use of social media. These eight practices […]

Social Media and Public Relations Review

To be successful in any industry it is important to be aware of new trends and be able to implement new practices in order to remain current and relevant. In the book Social Media and Public Relations: Eight New Practices for the PR Professional, Deirdre K. Breakenridgeargues that the social media has completely transformed PR, […]

Book Review: Social Media and Public Relations

In her book, Social Media and Public Relations: Eight New Practices For The PR Professional, Deirdre K. Breakenridge emphasizes the importance of a company having a social media policy that is current/up-to-date and uniform throughout the internal ranks/departments. She says, When social media met public relations, communication techniques advanced, additional practices surfaced, and your roles and responsibilities […]

Social Media and Public Relations Book Review

Social Media and Public Relations: Eight New Practices for the PR Professional by Deirdre K. Breakenridge Social media has become a big field in the business world.  Companies are now realizing that if they want to get their name out there, than they need to be online.  Younger generations have domesticated technologies causing PR companies […]

Social Media and Public Relations Book Commentary

In Social Media and Public Relations: Eight New Practices for the PR Professional, Breakenridge talks about  8 new practices and roles required for people to be successful within the PR/social media sector. In a total of 160 pages, Breakenridge has put together a set of guidelines, opinions that are designed for the communicators of our […]

Social Media and Public Relations: Book Review

Whether you’re a “young professional entering the work force of a seasoned practitioner” in the field of Public Relations, Social Media and Public Relations by Deirdre K. Breakenridge is practical resource for helping PR pro’s begin to adopt the usage of social media into their practice in order to enhance their client’s online presence in […]